COLOR WOW Color Security Shampoo – Sulfate-Free, Residue-Free Formula

Details: Product Description

Our Color Security Shampoo is a total departure from typical shampoos today because it guarantees a 100% clean, completely residue-free wash. Unlike traditional “thickening”, “anti-frizz” or “conditioning” shampoos that leave unwanted ingredients on your hair and scalp, our shampoo ensures nothing lingers after rinsing. So you always end up with the cleanest, freshest, healthiest hair and scalp possible. Our formula is also sulfate-free and made with a unique blend of 8 non-stripping cleansers that keep the cuticle smooth and closed, preventing color fade even after 20 washes. This includes a super gentle Japanese amino acid (often found in facial cleansers) that helps produce a rich, creamy lather.

Brand Story

Color WOW, the first professional range of breakthrough haircare technologies that not only keeps your color first-day fresh but makes it easy to achieve sexy